IB Business and Management
The course takes the student from an initial business idea through funding options and marketing techniques to the finer details of leadership. Students learn about detailed financial analysis and valuation techniques and they learn how to apply these to real business situations. The course considers the essential aspects of business: human resource management, finance, marketing, and also the environment in which businesses operate. Students are challenged to make decisions appropriate to the business as a whole. Meeting this challenge will enable students to assimilate the principles of business and management and become effective participants in our globalised world.
This course can be studied at both Higher and Standard Level.
Core content for Higher and Standard Level:
- Business organization and environment
- Human resources
- Accounts and finance
- Operations management
- Business Strategy (Higher Level only)